Online photography “Meidän JKL” (Our Jyväskylä) exhibition brings together the work of young people who have participated in a media and photography workshop organised by the city of Jyväskylä during the spring of 2020.
The exhibition engages with living heritage, as it transmits young people’s perceptions of their urban and cultural environment, as well as the relationship they have with their daily physical surroundings. It is built on seven photo series, each of them with its own theme and brief short story created by the young people.
Due to the Covid-19 outbreak, we had to cancel what was first supposed to be an outdoor exhibition. Eager to show the result of the youths’ work, we decided to overcome this challenge by creating, together with the young people, a digital platform to show the exhibition. The photography project ́s exhibition page is available at: https://www.meidanjkl.net/naeyttely
However, the digital photography exhibition lacked the interaction between its creators and the audience.
To create more interaction between the youth and the audience, we decided to produce short video greetings to the young peoplewho participated in the project.
We made four YouTube videos, lasting approximately 5 to 10 minutes, with a cultural heritage professional, an architect, a museum specialist and a journalist. Each specialist explored the photo series digitally, they commented and gave feedback to the young people.
Video greeting were first recorded with a webcam or a smartphone, and later uploaded to the YouTube channel through a hidden link. Video greetings were shared directly with the young people. The video greetings allowed them to receive more direct, personal and specific feedback, that they more likely would have received through a physical exhibition.
Moreover, the video greetings brought together individuals from different geographic locations. Both the young people and the specialists described the digital interactions through video greetings as a positive experience.
Jaakko Tuominen, The Association of Cultural Heritage Education in Finland
This article was originally published on Culture in times of Covid-19 or how we discovered we cannot live without culture and creativity. Impressions and lessons learnt from Covid-19 (Council of Europe) https://rm.coe.int/culture-in-times-of-covid-19-or-how-we-discovered-we-cannot-live-witho/1680a18dc0